These past 5 weeks or so have been a roller coaster. I have been deleting and adding content every week. I thought instagram would be an easy platform that people could easily enjoy, but my account is unique in a way. There is a ton of travelling pages just with cool pictures of places around the world. I am trying to make my page look cool and give information that is helpful to people who are going to live abroad in Australia. It has been hard to find that happy balance.
Content: I have been messing around with my posts and found that I have a blue and white theme going on. The colour theme catches people’s eye more and are interested to see what is next. The first post I posted was super tacky and got no likes, which got deleted very quickly. It is all really a guessing game because I want to be helpful and give really good tips, but sometimes people don’t read captions.
Followers: At the beginning I told some of my study abroad friends at UOW to go follow my page. Then I saw a travel page specific to Australia and followed them. In a few days I noticed that I started getting more travel pages and Australia pages that were following me. I am still struggling to get students that want to potentially study abroad or are just interested in what Australia is like. I did notice that when I posted pictures of where I have travelled, I got more followers.
Ongoing: I feel like my DA is failing but after listening to lectures last week, I now know that if you don’t get the amount of followers you wanted or the likes you were hoping for isn’t failure. If you don’t document the process, that is failing. I try to document everything but tend to forget. I am going to start documenting more and deleting things and posting things more to see if that will change the trend. I want to get more millennials to follow my page. It is awesome that travel pages are following me and studying abroad pages too. That is what I put in my ideation phase as a goal.